Maybe it could seem as though it was going to be vulgar..., but that could be an appeal for some people. For heaven's sake is a familiar saying. The use of 'sake' here is great.
The 'F' use in this way I think is a clever and courageous attention grabber. Also the money symbols used in exchange of letters and the @ symbol. The description/secondary heading, makes it clear and is catchy for those who like more words.
Consensus/general agreement/to make the most people happy - a bad thing? A committee that is working well/cares for those it represents, uses this technique when there is need to make choices. I like it
I am sorry you are in pain - me too, just had a lower wisdom tooth ripped and drilled outa ma head! It was an assault to me, like I was being bashed/mugged and having one of those 'gold filling' stolen in a street somewhere. My body went into shock and my breathing got fast and I left the body for a while which startled the young women who were holding my hands.